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Hospitality Marketing Blog

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SDS x The PR Pod: Instagram vs Facebook

November 30, 2020 / Judy Seto  >

Naomi Ross from Sydney Design Social sits down with Brooke Burns of The PR Pod to discuss Instagram vs Facebook. How do they differ from each other, and which is better for your business? Tune in to this podcast episode to find out more!

5 Pro Tips to Run a Social Media Competition

November 24, 2020 / Jessica Spork  >

Social media competitions are a great way to build follower count, increase organic reach and brand visibility and something all brands should consider incorporating in their social media strategy.

Downloadable 2021 Marketing Calendar

November 19, 2020 / Judy Seto  >

Let's all agree that 2020 was a bit of a write-off. Now on to bigger and better things, hello 2021! Our marketing calendar is full of key dates, perfect for planning your social media strategy.

Instagram Trends for 2021

November 9, 2020 / Tom McParlane  >

While a New Year won't solve a pandemic, it should be a time to reflect on how as a society we've adapted to a new way of life.

Design Asset Checklist for Events

November 4, 2020 / Maddie Wilson  >

You've put so much work into planning an amazing event - time to let people know about it! We've compiled a list of effective design assets to include when announcing your big event, including a free downloadable, interactive checklist!

5 Reasons to Use Facebook Custom Audiences

October 29, 2020 / Jessica Spork  >

Facebook advertising can get you incredible results if done correctly and your targeting is what will decide if you're successful or not. To avoid wasting both time and money, you want to ensure that you’re targeting people that are interested in your offering and likely to bring you business. 

How To Improve Your Facebook Ads Through Better Targeting

October 6, 2020 / Tom McParlane  >

You've probably experienced some form of Facebook Advertising, either at it's best or worst. Sometimes, Facebook recommends awesome brands similar to what you like, or reminds you of something you talked about in private 10 minutes ago with your friends. Other times, you'll get a random ad that makes you say, "why on earth am I getting ads to buy bulk quantities of super glue?"