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Hospitality Marketing Blog

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The QR Code Comeback

September 8, 2020 / Judy Seto  >

Think QR codes are dead? Think again. The 'quick response' code has well and truly resurrected. Here's a look into how the QR code is being used in the world of hospitality & social media. 

Intro to Instagram Reels

August 25, 2020 / Jessica Spork  >

A few weeks ago, Instagram rolled out its latest feature - Instagram Reels. They are a way to create short-form video content very similar to TikTok videos. It comes as no surprise that Instagram is trying to mimic TikTok as the app has surged in popularity over the last year (it had the most downloads for any app ever in a quarter in Q1 this year), likely impacting peoples’ behaviour on Instagram.

How to Make Simple Animations for Social Media

August 18, 2020 / Maddie Wilson  >

Static images and text make up a majority of content on social media sites like Facebook and Instagram. It probably won't come as a surprise to you that moving content will stand out to your audience and get you noticed!

2020's Best Tools For Scheduling Content

July 15, 2020 / Jessica Spork  >

Social media plays an important role in most companies’ marketing strategy and if you know a little bit about it, you will know that the frequency and timing of posts is important. However, getting posts out at the right time (or even at all) can be tricky when managing a business and often social media take the backseat. This is where scheduling tools come in.

6 Useful Hacks to Make Your Instagram Story Stand Out

May 27, 2020 / Tom McParlane  >

Think outside the box and make your stories unique with these 6 useful hacks to take your Instagram stories to the next level.

2020 Social Media Image Size Cheat Sheet

May 20, 2020 / Maddie Wilson  >

This article reveals ALL our sizing secrets, giving you the inside scoop on what we personally use as best practice when making posts for Facebook and Instagram. Includes a free downloadable all-in-one guide, so you can refer back to it quickly while designing!

Free Instagram Story Ad Templates

May 7, 2020 / Shauna Carey  >

Instagram has become the most ideal platform for sharing your businesses content in real time. Utilising their marketing tools and running some sponsored stories will help showcase yourself amongst your competitors.