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Hospitality Marketing Blog

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5 Pro Tips to Run a Social Media Competition

November 24, 2020 / Jessica Spork  >

Social media competitions are a great way to build follower count, increase organic reach and brand visibility and something all brands should consider incorporating in their social media strategy.

SEO For Beginners: A Simple Guide

September 24, 2020 / Tom McParlane  >

Congratulations, this is the first step of many in becoming a master at Search Engine Optimisation (SEO). This beginner's guide to SEO will give you a better understanding of what SEO is, why it's useful to your business, and how you can start improving your SEO with some simple steps.

Why Brand Style Guides Matter

September 14, 2020 / Shauna Carey  >

A brand's style guide is just as important as a recipe for an exquisite dish. Put simply, you cannot have one without the other. Here's a look into the anatomy of a style guide and why it's necessary for a successful brand identity.

The QR Code Comeback

September 8, 2020 / Judy Seto  >

Think QR codes are dead? Think again. The 'quick response' code has well and truly resurrected. Here's a look into how the QR code is being used in the world of hospitality & social media. 

How to Make Simple Animations for Social Media

August 18, 2020 / Maddie Wilson  >

Static images and text make up a majority of content on social media sites like Facebook and Instagram. It probably won't come as a surprise to you that moving content will stand out to your audience and get you noticed!

Why You Should Be Using Google My Business

July 27, 2020 / Tom McParlane  >

You know that box that appears on the right side when you Google search a business? That's a Google My Business listing - a customisable display of business information that makes it easier for your customers to find out about you.

Creative Instagram Highlight Cover Ideas (+ FREE download)

July 22, 2020 / Maddie Wilson  >

Using Instagram stories to communicate to your audience is an incredibly useful marketing tool. Go one step further and save them to your 'story highlights', so you don't see all your hard work disappear after 24 hours.