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Hospitality Marketing Blog

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Maddie Wilson

Maddie Wilson

Recent Posts

How to Create an Effective Mood Board

October 19, 2020 / Maddie Wilson  >

A mood board is a necessity for the beginning of every branding project. Enjoy our best tips for creating one!

5 Essential Logo Design Tips

September 30, 2020 / Maddie Wilson  >

Streamline your design process and ensure your logo meets industry standards! Here are 5 essential tips when designing a logo. *Spoiler alert* - it's about much more than 'jUsT dEsiGniNg a LoGo'!

How to Make Simple Animations for Social Media

August 18, 2020 / Maddie Wilson  >

Static images and text make up a majority of content on social media sites like Facebook and Instagram. It probably won't come as a surprise to you that moving content will stand out to your audience and get you noticed!

10 Best Type Foundries of 2020

August 4, 2020 / Maddie Wilson  >

Sick of every font in the Univers? We've compiled a list of 10 of the best type foundries that will bring even more creativity to your work. Prepare for your eyes to be pleased.

Creative Instagram Highlight Cover Ideas (+ FREE download)

July 22, 2020 / Maddie Wilson  >

Using Instagram stories to communicate to your audience is an incredibly useful marketing tool. Go one step further and save them to your 'story highlights', so you don't see all your hard work disappear after 24 hours. 

2020 Social Media Image Size Cheat Sheet

May 20, 2020 / Maddie Wilson  >

This article reveals ALL our sizing secrets, giving you the inside scoop on what we personally use as best practice when making posts for Facebook and Instagram. Includes a free downloadable all-in-one guide, so you can refer back to it quickly while designing!

4 Easy Ways to Digitise Your Drawings

March 15, 2020 / Maddie Wilson  >

Many artists spend a significant period of time learning not only how to draw, but practicing drawing well. So what happens when you’ve put in the time to do this, come up with a cool hand-drawn concept, and are happy with the finished product? Time to digitise!