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Hospitality Marketing Blog

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Differences Between Web and Desktop Fonts

May 31, 2021 / Maddie Wilson  >

Choosing fonts for a brand or project is one thing, but ensuring they can be utilised consistently across all web, social and print collateral is another challenge in itself! 

Why Your Venue Needs Updated Content

May 25, 2021 / Hollie Wornes  >

We’ve all heard the well-known expression “you eat with your eyes first” and this is certainly true. When something is visually appealing of course you are more inclined to order it. But our team here at SDS have done some research and have found that the old expression is a bit outdated.

Graphic Design Glossary: Basic Terms for Marketers

May 20, 2021 / Judy Seto  >

Don't know the difference between serif & sans serif? As a marketer, it's important to know some basic design terms for when you're briefing artwork and requesting revisions. It'll make your life (and your designer's life) easier!

Will Apple's New iOS 14.5 Affect Your Hospitality Business?

May 7, 2021 / Hollie Wornes  >

Over the past week, you may have been asked by your Apple device to update to the latest version of iOS 14.5. For social media giants like Facebook and Instagram as well as the majority of business owners, this particular update has been something they’ve feared for months – if not years.