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Hospitality Marketing Blog

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Social Media Marketing Terms for Beginners

April 9, 2021 / Hollie Wornes  >

We all know the world of social media can be extremely overwhelming. To make matters worse, it decided to start speaking in its own digital language. A language full of words that have double meanings and acronyms across multiple platforms!

The Best Free SEO Tools in 2021

March 30, 2021 / Jessica Spork  >

SEO is one of those words that marketers like to throw into conversations every now and then. Most of us have an idea of what it means (if not, read our guide), and we know that it’s important, but most of us probably don't know what to do with it.

Beer Sizes Around Australia

March 16, 2021 / Tom McParlane  >

POV: You're at a bar in a foreign state and you're pining for a crisp, cold glass of beer. You approach the bartender with absolute euphoria as you order what you think is a standard size serving of golden goodness, only to receive a strange look from the bartender or perhaps an awkward looking glass.

Content Trends of 2021

March 10, 2021 / Judy Seto  >

We all know how rapidly social media trends come and go, so let's delve right in to the top trends of the moment. 

How to Deal with Negative Reviews

March 2, 2021 / Tom McParlane  >

It's a fact of life that 100% of businesses will undoubtedly receive a negative review online. So how do you respond without taking it personally, but also ensuring future customers see your side of the story?

SDS x The PR Pod: Managing Social Media Accounts

February 22, 2021 / Judy Seto  >

In this podcast, Brooke Burns of The PR Pod and Naomi Ross from Sydney Design Social discuss how to successfully manage social media accounts & community engagement, as well as some essential tips for every social media manager.

ScoMo vs Zuckerberg

February 19, 2021 / Naomi Ross  >

Yesterday we woke up to the breaking news that Facebook had blocked us from reading and sharing local and international news, with a bunch of other non-news pages getting caught up in Facebook’s move (including our own Sydney Design Social page!).